Cradle to Cradle

The idea of a Cradle to Cradle design is one in which materials are circulated healthily. It stresses that industry has to protect ecosystems through a healthy cycle of goods. Some key ideas with the Cradle to Cradle design are the uses of technical nutrients and biological nutrients. The idea behind them differs with the basis of their makeup. For example technical nutrients are inorganic materials that can be used many times without decreasing quality and can continue to stay in the cycle. Biological nutrients on the other hand are different because they are based from organic materials and instead of being able to stay in the cycle for a long time with out deteriorating, their strength is based on how easily they can decompose into the natural environment without making a negative effect. This idea of Waste=Food, which consists of a large portion of the book, follows this premise of biological nutrients. The basic idea of Waste=Food is organic materials(waste) becoming food for bugs that decompose it and therefore return it to the environment and leads to the production of our own food. I believe these ideas in the book are very revolutionary. If we create products that will last in the system and use organic materials that bugs can break-down this will immensely help our current problems with waste today. This idea totally goes against how most businesses work unfortunately. A great example of this is the idea of planned obsolescence which was discussed earlier in our class.The negative effects that come from Perceived obsolescence could be deterred if we start use technical nutrients in these products that can be reused in the newer technologies.